Joanne is General Partner of REDDS Capital, a Californian based VC firm investing in global early-stage IT startups.
Joanne was the Executive Director of a healthcare charity start-up, providing free green access to high performance computational resources for cancer researchers. She has worked with many global IT corporations (IBM, HP, SAP, Cisco) as a manufacturing engineer, business development manager, solutions architect, and a director in strategic investments.
Joanne is Chair of IEEE Entrepreneurship , connecting tech entrepreneurs to an engineering-driven global Innovation network. IEEE Entrepreneurship is developing and providing startup resources for academic researchers and deep tech entrepreneurs.
She is the IEEE Hard Tech Venture Summit Chair, a June 19+20 , 2025 event to connect US based hard tech startups with investors and the US manufacturing ecosystem.
She is a mentor/advisor for multiple startups and not for profits. Joanne has served on several boards including the Government of Canada ICT sector council setting research and advising ICT policy for the country.